Make a Lucrative Career by Learning latest Digital Marketing Trends


Are you looking forward to making a good career in marketing? Or want to promote your business online by zero down your expenses? Or are you a retired person or a working professional looking forward to making a decent income online? Then you all have landed here in the very right place.  Well, you all must be aware of this fact that we are now living in the age of digitalization where everything in our life we are doing it online. So the internet has been part of our daily life, and thus digital marketing is the latest upcoming marketing and business trend nowadays, and even our central government is encouraging digitalization in the country.

So for making a good career here, you need to learn all the latest digital marketing trends all practically, and for that, a reliable and the most reliable SEO training course can help you. Well, precisely here comes W3webschool your one-stop destination for learning digital marketing from all leading industry professionals where you are taught all the latest trends from the industry as a leading digital marketing training institute in Kolkata. Therefore, let us have a look what are the most recent digital marketing trends in this year 2018 that is going to dominate the SEO Industry in coming days.

 

Latest Digital Marketing 2018 Trends That You Will Learn Here

  • Video Marketing – Videos are the latest and one of the foremost important online marketing trend that is going to rule the web world for coming years. It is because videos always create three times better attention in the minds of your target audience regarding your services or products that you intend to promote or sell. So creating stunning looking and professional, eye-catching videos can often fetch you maximum leads and traffic to your blog. Whiteboard animation business videos are the latest trend going on right now in Video marketing. At W3webschool you will learn various methods of creating such appealing videos and then a way to rank those videos on top of Google SERPs for better lead and traffic generation for your business.
  • Mobile Marketing – Well, as per the recent study various web marketing research firms, today 70% of web traffic globally used to comes from Smartphones and tablets. So, for this reason, Google has been focusing more on its mobile search volume, and thus for that, it has been a mandatory ranking factor to have your site fully mobile responsive for getting ranked in Google.  Now the latest inclusion in this regard is the mobile-first indexing, the latest algorithm update from Google.  Well, here, Google will be indexing all mobile optimized website first. Here, micro-moments will be driven by mobile and mobile-first websites will be pivotal in offering instant information to viewers in Google SERP.
  • Voice Search Optimization – Well, the year 2018 will be going to be the year for voice search rather than traditional text search. Research shows after surveying people from the US that people feel more comfortable in speaking the search term to Google rather typing the hell of that term. And so Google is giving more focuses on voice search from this year where audio podcasting content will get more relevant to Google SERPs. So being a content writer/SEO professional one need to use more common terms in your website content that most people speak during conversation rather using any high-quality English vocabulary that hardly any common man can digest.
  • 2018 To be The Year for Instagram– Among all social media marketing sites, Instagram has emerged as the fast-growing social marketing platform in across the web community. Being a mobile application itself Instagram has been getting maximum mobile traffic with having 500 million daily and 800 million monthly active users. So all these have made Instagram be the hottest place for web marketers across the country to promote their services and products. Here, you can only upload Videos and pictures on Instagram by putting Meta descriptions for each photo and video you upload on Instagram.
  • Facebook Messenger Marketing – Well, another latest inclusion in this regard is Facebook Messenger Marketing. As per a most recent study, it has been shown that Facebook messenger is going to get three times better response rate than emails. And so Facebook messenger has gained such massive popularity among the web crazy audiences. As one of the premier digital marketing training academy in Kolkata, we will be teaching all these steps to our students in our course.

Why Choose W3webschool as Your Digital Marketing Trainer

  • You get all industry endorsed curriculum at w3webschool trained by all veteran industry professionals
  • We have state of the art lab facility for students with a fast broadband connection
  • We offer one to one machine to each of our students for better understanding of the subject
  • We have the best faculty team all are working professionals in the field of digital marketing with having good industry experience
  • Students are given detailed study notes and materials for lifetime access so that one can never forget what they are learning today
  • Well, the best thing that used to differentiate us from the competition is that unlike other academies we give our students opportunity to work on our live projects what we are doing it for our clients
  • Since all students are not equal, so we offer a doubt clearing session to all our students on each subject of digital marketing with a flexible learning opportunity
  • And last nor the least our placement cell take care of placing our students in different companies who are always looking for candidates

So there you have it, if you want to know more regarding our course then you are welcome to visit our website https://www.w3webschool.com/digital-marketing-training/ or simply visit any of our campuses for direct interaction.

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Essentials You Need to Know While Choosing a Best Digital Marketing Training Kolkata


The economic prosperity of digital marketing is quite good and lucrative. You find many people only have senior secondary or have just graduated got the job, a handsome job for sure, just after completing training in digital marketing. Now the question is, are jobs available and high in this domain? The answer is simple. Yes, there are millions of jobs here only in India and how much in abroad; it is difficult to say. However, before you get into it, talk to a good digital marketing training Kolkata about the course, structure, overviews and career prospects.

What Thing You Need to Know Before You Enter in Digital Marketing

Before we dive deep into the wave of digital marketing, we like to discuss something about digital marketing, its overview as well as basics. You might have some questions when you think why this blog is saying about digital marketing – what it is and its overviews. Yes, we will discuss here, because before you learn digital marketing you should know about it – completely that will help you know about it and how will be your career after completing the training. If you are from Kolkata, then you must have seen there are hundreds of thousands of posters and banners on the wall and roads, providing digital marketing training in Kolkata. Let us discuss something about digital marketing.

Digital Marketing – What Is It?

In one sentence – digital marketing is called marketing or promoting a business through digital technologies available. Digital marketing is nothing but a data driven marketing, which is an umbrella term that has been used in many different places. It is for the purpose of marketing of products and or services utilizing the digital technologies, applying the digital techniques to help the business grow digitally. Digital marketing including, SEO, SMO, SEM etc are the part and also helps display advertising and any other forms of digital means or mediums.

The Overview of Digital Marketing

When you think of learning digital marketing, you must consider knowing the overview of this marketing. Let us have a look.

  • Digital marketing and its use
  • Why people are going or using digital technologies to standout online
  • The benefits or advantages of digital marketing
  • Things to know about digital marketing or what consist in it
  • The involvement of digital marketing
  • Search engine optimization
  • Social media optimization
  • Search engine marketing
  • PPC or pay per click advertising
  • The measurement of digital marketing
  • The Very Basic Things of Digital Marketing

Lastly, it can be said that the prospect of digital marketing Kolkata is very high. You can be pretty sure after completing the course in digital marketing you will get a job, yes, for sure a handsome job. You can learn the art and science of digital marketing online and offline, because this is a course that can be learn through online and offline way. If you are a working professional and hardly have time to join one to one class, then online digital marketing training Kolkata instead of online training would be preferable. We hope the things discussed above will be helpful for you to learn the digital marketing and choosing the great training institute to ensure a great career.

Discover Top 5 Tips to Kick-Start the Lucrative Career in Digital Marketing


Are you looking for a lucrative career? Are you thinking or a salary hike to start with a great career in digital marketing industry? If you have answer ‘yes’ of either of the questions asked then this is the perfect place for you to get all your answers for digital marketing career. In accordance with the latest India government update, the digital marketing industry is expected to grow 20 times higher than past few years. So, the better the growth the better the opportunity to boost your career in this digital marketing.

Improve Your Pay Sale Purse for Digital Marketing

The career in digital marketing is no doubt lucrative, due to the reasons, hundreds of thousands of fresher and experienced IT and non-IT professionals are pursuing for a good career. The vacancy in digital marketing – like Search Engine Optimization, Search Engine Marketing, Social Media Optimization, PPC (Pay Per Click), Link Builder and SEO content writers will increase of 900,000 vacancies by 2020. Here we have discussed top five tips to kick start a lucrative career and that is digital marketing.

  1. Zeal to Learn – The digital marketing industry is fast growing as well as competitive, so if you are one of the persons who is eager to learn the new things this is the best career path for you.
  2. Stay Up To Date – This is a suitable career for those people who want to be up to date all the time, not only for technical support but also for other trends that help them better to grown in career in this soft core IT domain.
  3. Networking – Networking is nothing but a buzzword in today’s IT industry and no matter which domain you choose, the better you have network or you build the better you have opportunity to build success in this career and does not matter if the domain is digital marketing or something else.
  4. Personal Projects – One of the biggest advantages of pursing in a career like digital marketing is doing job and side by side freelancing of personal project. The more personal projects you handle the more you gather skills and knowledge in this domain.
  5. Create Your Own Brand – Digital marketing is a brand career nowadays. If you have come across some friends or colleagues who are in this field for such a long time or spend a couple of years in digital marketing, or search engine optimization or so forth then you can ask them how digital marketing can be your career stigma.

The majority of fresher who are not in this field or not from IT field do not know how the course digital marketing training in Kolkata help them opt for good career, but when you get in touch with a training institute which already taught hundreds of students in this field and most of them are successful then you come to know how you can be benefitted pursing a course in digital marketing, the better not to waste any more time, if you are a fresher and looking for lucrative career in digital marketing, search engine optimization or social media marketing a course provided by digital marketing training in Kolkata can be your help.

Is Digital Marketing a Great Career in Online Advertising Right for You?


In simple words, Digital Marketing refers to utilize of different types of digital devices to market one’s products and/or services. Hence, digital marketing is an essential form of online marketing which makes use of different electronic as well as digital devices, such devices are computer and internet,  mobile phones or latest smart phones, tablets, digital voice recording, mobile applications, web banner advertising and so on to engage potential as well as existing customers. Therefore often, digital marketing also referred as internet marketing or online marketing. To become a successful digital marketing specialist you should learn fundamental of digital marketing and that you can get from professional digital marketing training  institute in Kolkata.

How Digital Marketing Training Helps Your Career and Business?

Today’s digital marketing has provided many relieves to organizations, if the organization is small, medium or big and to the customers. Let us look into the advantages of digital marketing as a career and business.

  • Economical – Today’s digital marketing is accelerating because of its use and cost-effectiveness. It is economical compared to traditional marketing like TV, print advertisement or billboards.
  • Convenient – You can upload any attractive banner ad or can receive email directly anytime as well as anywhere you wish. These types of things are quite impossible doing with traditional marketing.
  • Get instant feedback – A successful marketing experience can only possible if it is instant and receive feedback in a timely manner. Digital marketing can give you that for your business.
  • Saving time and effort – If you learn Digital Marketing, you can save lots of time and effort s. Digital marketing helps you to build long run reliability with customers as well as leads for your products or services.
  • Career GrowthDigital marketing training in Kolkata can give you professional growth in career. If you are from IT background and learn to know the pros and cons of digital marketing to promote your business, products and services than digital marketing training can be your great help. You can take online digital marketing or offline digital marketing training according to your time.

Channels of Digital Marketing

From sending an email to one’s customers or sometimes a weekly newsletter with latest updates, or uploading some interesting post on your organization’s fan page or even sending a massage as reminder, all the mentioned works are the forms of digital marketing. Beyond question, today’s internet is the kernel of digital marketing. If you say something about newsletters, e-mails, search engine optimization, blog, online advertising or marketing through internet by way of different digital channels, almost everything revolves across the internet. You also have different social media sites like Facebook, Twitter, LinkedIn, Pinterest, Instagram and more to improve different facets of digital marketing.

Also, the popularity for smart phones, tablets or Phablets amongst the all ages has opened the broad gateways for internet or digital marketing. For instance, there are a variety of mobile applications that help organizations leverage their products and/or services. Digital marketing is the best way by which you can easily give your business a hike.