Do You Know these Digital Marketing Trends in 2020?


Digital Marketing is very essential for every business of today’s generation. Moreover, it is evolving rapidly. You need to update yourself every day to be a good Digital Marketer. Remember, your competitors are always staying updated. That’s why today we are going to discuss the top Digital Marketing trends in 2020. So let’s get started.

Voice Search

voice search

What’s your favorite voice assistant? Siri or Google Assistant or Alexa? Whatever it is, you do a lot of voice searches on your favorite voice assistant. Don’t you? According to a report, within 2020 50% of all searches on Google will be voice-based searches. Why is it so popular though? The answer is, the booming popularity of smart speakers like Google Home, Amazon Alexa, Apple HomePod, etc. All these smart-speakers capture your voice-query and search them on Google and tell you the voice-based answer.

You need to do SEO for such voice searches. Basically, you need to focus on long-tail keywords along with specific questions. Also, you can add a lot of FAQs because they are great for voice-based searches.

Social Commerce

social commerce

Previously, you needed social media users to come to your online store’s landing page to buy products online. Now, the scene has changed. Thanks to social commerce. When social commerce implemented, social media users can directly buy any product from the post or advertisement. Nowadays, it is getting way more attention than a few years ago.

Besides that, Facebook is also implementing the Facebook shop, which will allow all businesses to showcase and sell their products on the social media platform. It will also be available on Instagram, WhatsApp, and Messenger platforms. You also need to be ready for that.

Augmented Reality

augmented reality

Augmented Reality is now ruling the market. Everyone is loving it. If you can do AR marketing for your brand, it would be a great way to acquire new customers. Don’t worry! It isn’t too hard to do. Let me tell you how AR can help you with your business. Suppose, you are a jewelry manufacturer. You can integrate a very realistic experience to your users using AR. Once you implement the AR, users will be able to see the jewelry on their face, nose, or ear virtually on their smartphone. Moreover, they will be able to decide the perfect jewelry for them. This type of marketing is really very attractive if you can implement it well.

Direct Messaging (DM)

direct message

If you want to build a strong bonding with your customers, Direct Messaging or DM is the most effective way in 2020. You can use WhatsApp Business, Facebook Messenger, Twitter, or Instagram for an instant and effective conversation with your users. You can even do more with DMs. You can take sale orders, book complaint tickets, and more with DMs. DM is one of the sharpest Digital Marketing trends in 2020.

Eye-Catching Emails

email

Email is a great way to gain new customers. Previously, if you have been sending plain text email and newsletters, it’s the time to opt into gorgeously decorated emails. It can be better if you make it perform like a webpage including buttons, links, and other interactive items. Furthermore, you can make the email more personalized. However, you are probably thinking about how it would help your business? Well, this type of eye-catching personalized email improves your conversion rate that will increase your ROI as well.

Social Media Marketing is Becoming more Relevant

social media marketing

Facebook and Twitter will be quite useful in 2020. However, teenagers and millennials are leaving Facebook due to the recent data-leaks and many other issues with Facebook. In the meantime, Instagram is gaining popularity among teenagers. Instagram also has its own marketing platform. You should use it for your business as well because Insta ads have a higher conversion rate. Moreover, if your product is teenagers-centric then you should definitely try out Instagram ads.

ChatBot is Must for Great Customer Service

chatbot

Who doesn’t want great customer service? Did you think about the best way to provide it? It’s the ChatBot. Yes! You need to implement a ChatBot on your website for sure if you want to provide great customer service in 2020. But why? Because, nowadays, people go online whenever they face any issue with a product. Once a user land on your website, he or she will be able to use the chatbot to interact or book a service ticket. The ChatBot will provide 24*7 customer service with instant and realistic responses. For all of these, you don’t need to hire anyone, your ChatBot will do it easily.

Verdict

Those were the top Digital Marketing trends in 2020. Are you ready for these? If you aren’t then be ready for these trends. Because, after all, you need to provide what the customers want and the way they want it. The industry is becoming more competitive. So you need to be always updated with the trends going on. If you want to be better than you are, book a demo class and join the Digital Marketing class today.

Best Digital Marketing Course in India


If you want to start your career in Digital Marketing then W3webschool is the best institute in Kolkata, India. W3webschool is a full-Service Digital Marketing agency. Also, it is an Institute for Professional Courses such as Digital Marketing, Web Designing & Development. They have a team driven by the passion towards the Digital Media and Marketing. We have trained over 500+ of students by providing sessions in Online and offline training. We are very proud of the “W3Web Schoollearning experience” with a 98% pass rate on all courses. In our organization, each student learns using their own thirst of knowledge with diverse teacher support and guidance. All of W3Web School classes are 100% guaranteed; our students receive post-training telephone support through Communicative software (like Skype) at no cost for lifetime. Our student intelligence and work knowledge is our plus point for the growth of our organization and expansion of its name.

If you are still a job hunter or want to improve your skills then join W3webschool. We are the best Digital Marketing Institute in Kolkata. W3webschool offers Digital marketing training in Kolkata and Online Digital Marketing Course In India. Learn different digital marketing modules and expertise to enhance your marketing skills. At Kolkata we are providing the best opportunity to students, marketing professionals to take this course and be successful in boosting their career.

Quality: Unlike other competitors who seem to focus on quantity of students rather than teaching quality, W3webschool offer the right IT courses you actually need rather than an inflated list of courses, many of which you will never use so be careful a little knowledge is a dangerous thing.

IT Specialists: We concentrate solely on PHP TrainingWord press TrainingSEO TrainingWeb Design Training, and Digital Marketing Training courses. We are a team of IT courseware specialists.

 

17 modules of Digital Marketing. Here is the list of Modules:

  • Digital Marketing Overview
  • Website Planning & Creation
  • Email Marketing
  • Lead Generation For Business
  • PPC Advertising & Google Ad words
  • Google Analytics
  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Online Display Advertising
  • E-Commerce Marketing
  • Mobile Web Marketing
  • Content Marketing,
  • Online Reputation Management
  • Creating Marketing Strategy/Doubt Sessions
  • Affiliate Marketing
  • AdSense & Blogging
  • How To Grab Freelancing Projects?

 

W3webschool  Providing high-quality training at affordable fees is our core value. We offer classroom and Online on niche technologies which are in high demand. All our trainers are IT professionals with rich experience. We work with our students in developing the right skills they need to build their career in the present competitive environment. We have flexible batch times to suit the timings of graduating students and working professionals. “Digital Marketing Courses in Kolkata” at W3webschool is perfect for you.

Make a Lucrative Career by Learning latest Digital Marketing Trends


Are you looking forward to making a good career in marketing? Or want to promote your business online by zero down your expenses? Or are you a retired person or a working professional looking forward to making a decent income online? Then you all have landed here in the very right place.  Well, you all must be aware of this fact that we are now living in the age of digitalization where everything in our life we are doing it online. So the internet has been part of our daily life, and thus digital marketing is the latest upcoming marketing and business trend nowadays, and even our central government is encouraging digitalization in the country.

So for making a good career here, you need to learn all the latest digital marketing trends all practically, and for that, a reliable and the most reliable SEO training course can help you. Well, precisely here comes W3webschool your one-stop destination for learning digital marketing from all leading industry professionals where you are taught all the latest trends from the industry as a leading digital marketing training institute in Kolkata. Therefore, let us have a look what are the most recent digital marketing trends in this year 2018 that is going to dominate the SEO Industry in coming days.

 

Latest Digital Marketing 2018 Trends That You Will Learn Here

  • Video Marketing – Videos are the latest and one of the foremost important online marketing trend that is going to rule the web world for coming years. It is because videos always create three times better attention in the minds of your target audience regarding your services or products that you intend to promote or sell. So creating stunning looking and professional, eye-catching videos can often fetch you maximum leads and traffic to your blog. Whiteboard animation business videos are the latest trend going on right now in Video marketing. At W3webschool you will learn various methods of creating such appealing videos and then a way to rank those videos on top of Google SERPs for better lead and traffic generation for your business.
  • Mobile Marketing – Well, as per the recent study various web marketing research firms, today 70% of web traffic globally used to comes from Smartphones and tablets. So, for this reason, Google has been focusing more on its mobile search volume, and thus for that, it has been a mandatory ranking factor to have your site fully mobile responsive for getting ranked in Google.  Now the latest inclusion in this regard is the mobile-first indexing, the latest algorithm update from Google.  Well, here, Google will be indexing all mobile optimized website first. Here, micro-moments will be driven by mobile and mobile-first websites will be pivotal in offering instant information to viewers in Google SERP.
  • Voice Search Optimization – Well, the year 2018 will be going to be the year for voice search rather than traditional text search. Research shows after surveying people from the US that people feel more comfortable in speaking the search term to Google rather typing the hell of that term. And so Google is giving more focuses on voice search from this year where audio podcasting content will get more relevant to Google SERPs. So being a content writer/SEO professional one need to use more common terms in your website content that most people speak during conversation rather using any high-quality English vocabulary that hardly any common man can digest.
  • 2018 To be The Year for Instagram– Among all social media marketing sites, Instagram has emerged as the fast-growing social marketing platform in across the web community. Being a mobile application itself Instagram has been getting maximum mobile traffic with having 500 million daily and 800 million monthly active users. So all these have made Instagram be the hottest place for web marketers across the country to promote their services and products. Here, you can only upload Videos and pictures on Instagram by putting Meta descriptions for each photo and video you upload on Instagram.
  • Facebook Messenger Marketing – Well, another latest inclusion in this regard is Facebook Messenger Marketing. As per a most recent study, it has been shown that Facebook messenger is going to get three times better response rate than emails. And so Facebook messenger has gained such massive popularity among the web crazy audiences. As one of the premier digital marketing training academy in Kolkata, we will be teaching all these steps to our students in our course.

Why Choose W3webschool as Your Digital Marketing Trainer

  • You get all industry endorsed curriculum at w3webschool trained by all veteran industry professionals
  • We have state of the art lab facility for students with a fast broadband connection
  • We offer one to one machine to each of our students for better understanding of the subject
  • We have the best faculty team all are working professionals in the field of digital marketing with having good industry experience
  • Students are given detailed study notes and materials for lifetime access so that one can never forget what they are learning today
  • Well, the best thing that used to differentiate us from the competition is that unlike other academies we give our students opportunity to work on our live projects what we are doing it for our clients
  • Since all students are not equal, so we offer a doubt clearing session to all our students on each subject of digital marketing with a flexible learning opportunity
  • And last nor the least our placement cell take care of placing our students in different companies who are always looking for candidates

So there you have it, if you want to know more regarding our course then you are welcome to visit our website https://www.w3webschool.com/digital-marketing-training/ or simply visit any of our campuses for direct interaction.

What Is Digital Marketing and How to Become a Digital Marketing Expert ?


Nowadays everything is gradually increasing the world of digital marketing, marketing is a very important theme today, the way we use offline advertising by promoting pamphlets, posters, banners, and so on. Digital marketing is also done The main purpose of digital marketing is to reach more and more people, but with digital marketing, you can reach the global market at a lower cost. Because we have all this on the internet that caters to everyone’s online needs.

What Is Digital Marketing?

In the simple words, marketing on search engines, websites, blogs, social media, email, and TV media is called digital marketing, a way to access your product online through online internet, in which you can find mobile and Digital equipment such as computers can promote your product or brand all over the world Digital marketing is the part of internet marketing from which you can get the most from the internet world. With the boost from faster business marketing, This is what we call digital marketing or online internet marketing.

Types of Digital Marketing?

Today, the use of online digital marketing in the e-commerce business trend is increasing. Your marketing expansion is growing very quickly in online digital marketing in digital marketing, whether it’s nationally or internationally if you start your business in Digital Marketing. So, the following marketing names are very important for boosting your business.

  • Social Media Marketing- Social media marketing refers to the process of getting traffic or attention through social media sites. Social media is a catch-all word for the site itself, which can provide fundamental social functions. For example, Twitter and Facebook is a social site designed to allow people to share small messages or “update” with others.
  • Content Marketing-A type of marketing that involves creating and sharing online content (such as video, blogs, and social media posts) that does not explicitly promote a brand, but its purpose is to encourage interest in its products or services.
  • Display Advertising – In this type of advertising, we make 10-20 seconds of video, gif image, banner ads, and we highlight our product.
  • Search Engine Marketing (SEM) – Search Engine Marketing is a type of internet marketing that allows websites to increase the visitor through advertisements via search engine results, SERP.
  • Affiliate Marketing- A marketing system by which an online retailer pays the commissions on the external website for traffic or sales generated from your referrals.
  • Email Marketing- Email marketing is a very user-friendly and cost-effective marketing form. It is used extensively throughout the world, allowing the business to come in contact with and directly to their customers. A quality email campaign can generate sales and brand awareness quickly, in simple words, email marketing is a very clear form of marketing and is cost effective if done correctly.
  • Mobile Marketing- Mobile marketing is a trending marketing technique that marketers are adopting as a future marketing weapon for their products or services. All those marketing activities that create a bridge between an advertiser and consumer through mobile devices such as smartphones, tablets, PDAs, and connections, are considered as mobile marketing techniques. Currently, more and more people are now using mobile because of the trend of mobile marketing as an SEO strategy.
  • Video Marketing – Video Marketing is a new type of internet marketing and advertising in which businesses create short videos about 2-5 minutes of specific topics using content from articles and other text sources. Videos are then uploaded and distributed on various video sharing sites like Youtube, Vimeo etc.

W3webschool  teach Job oriented  Advanced Digital Marketing training in Kolkataalso Online Digital Marketing training in India with 99% practical class So what are you waiting for? Get started becoming a digital marketing expert today. Now.

What is the future scope of the digital marketing industry 2018?


It has been a long way since the practice of digital marketing began in the 1990s. This is 2018; Digital marketing has made a lot of impact in the field of marketing and advertising. The reason behind this huge impact is cost efficiency, immediate response, flexibility, accessibility and so on.

There is a huge range of digital marketing in India and around the world. Traditional and print media has declined as Internet media is more financially knowledgeable with a more comprehensive gathering of people. Apart from this, business owners can now concentrate on collectively gathering people, which was not easy in the traditional media.

Digital Marketing provides the most powerful techniques for selling during the traditional methods of marketing, failing. This is the reason that the areas of digital marketing are increasing and there is a bright future ahead.
Digital Marketing is a wider scope in coming years, still, it has dominate field.

AS far as a job is a concern, it is the evergreen field. As now many companies move their strategies to digital marketing.

There are two-way scopes.
Job Point of view
Business point of view

Computerized Marketing Trend in India
In late reports, it has been said that digital marketing has been done to achieve an estimated US $ 185.4 billion US $ 2017. This will be a 29% proportion of the entire advertising market.

What are the Career openings?

SEO Specialist:  SEO or Motor Improvement Search is a method to increase your site, indicated by web index rules. Organizing the website is the basis of advanced promotion and is the most extreme number of SEO employers around the world. A site cannot perform well without the necessary web optimization system usage

Social Media Expert:  Any business today can run without online networking, to create a decent picture on the Internet, it is essential for a solid proximity through web-based networking media channels, for example, Facebook, Twitter, LinkedIn and so on.

SEM Or PPC Expert:  PPC or pay-per-click is an attractive model, Yahoo, Bing, Google and many other web goliaths will use this model to showcase your commercial at the best or expand your scope on the Internet.

Digital Marketing Manager: The highest demand situation To become a digital marketing manager, you must have complete digital marketing information. And many more.

We w3webschool offer Digital marketing training in Kolkata also online digital marketing training in India with 100% job assistance and 99% practical class in short time if you are thinking about career and want to take training in digital marketing we are here for help you call us for the demo class.